Last month Sony Computer Entertainment Europe (SCEE) ran an interesting campaign across several online social networks asking gamers to respond with their favourite ‘#PlayStationMemories’. The culmination of that campaign has been revealed today as SCEE has unveiled the television commercial based on the responses.
Previously teased through a ‘Making Of’ video via the PlayStation Access team, the final cut of the television commercial is aimed at audiences who have grown-up with the PlayStation brand, from the original PlayStation to PSone, PlayStation 2, PlayStation Portable (PSP), PlayStation 3, PlayStation vita and on to the upcoming PlayStation 4. Here in the UK, that’s a great deal of gamers in their twenties and thirties. The full length version of the advertisement follows below and Electronic Theatre will keep you updated with all the latest promotional campaigns from SCEE in the UK.